Reimagining Mobile Operator Retail Operations and CX with Applied AI Technology

March 3rd - 6th 2025

Room 7A27EX

Fira de Barcelona Gran Via, Barcelona, Spain

This year’s conference is about connecting. For mobile operators, it’s about connecting more to today’s digital- native consumers and becoming more operationally efficient. At MWC 2025, MCE presents the next generation in-retail experience for mobile customers, designed to streamline operations and drive customer loyalty.


Powering the future of mobile operator chatbots with DeviceAI

MCE’s DeviceAI revolutionizes customer experience by addressing the rising demand for personalized, remote self-service interactions.


Leveraging the mobile device as a live data source, MCE’s DeviceAI enhances the functionality of telco-operated chatbots. This platform-agnostic solution empowers AI-driven customer interactions that are specifically designed to meet the unique needs of the mobile operator space.


By integrating AWS Bedrock with MCE’s real-time device intelligence, DeviceAI equips existing chatbots with advanced personalization and diagnostics, empowering telcos to:

  • Proactively troubleshoot and resolve device issues, reducing reliance on support centers
  • Create a consistent and connected omnichannel experience, improving remote customer engagement
  • Deliver highly contextualized marketing offers to customers, turning care interactions into revenue opportunities

Powering the next evolution in retail service with intelligent in-store kiosks

MCE’s in-retail care kiosk redefines mobile device support by leveraging GenAI to offload routine tasks from frontline staff to intelligent, automated systems. These kiosks, strategically placed in retail locations, provide seamless self-service options to optimize device care.


Amazon Connect, integrated with MCE’s dDLM platform, enables a seamless and connected support service to deliver high-quality, fast and near-total resolution. With MCE's diagnostics, customers can troubleshoot their devices independently in minutes. For cases requiring additional support, Amazon Connect facilitates seamless escalation to the call support center, where agents can pick up exactly where the in-store troubleshooting left off. Together, these technologies provide a high-quality, efficient and connected support experience. The Connect Care Kiosk enables mobile operators to:

  • Streamline retail operations by deflecting unnecessary device care inquiries away from retail representatives
  • Improve customer brand trust and retention with a digitized, high-quality and fast resolution
  • Enhance connectivity between support center and retail channels

Software stack enabling mobile device processing automation and robotics

The entry into robotics for mobile device robotics is costly, ranging from a few thousand dollars per unit to one hundred thousand or more. Rather than commit to an expensive robotics infrastructure immediately, organizations seeking greater automation in mobile device processing can start with a digital platform and software stack.

MCE's software stack for automation delivers flexibility, giving them the option to start with digital with the option to expand and develop a robotics processing program if needed. It affords organizations:


  • Expedited time to deployment with less know-how required to develop and build robotics hardware, allowing engineers to use off-the-shelf parts to build simple robotics systems
  • Modular customization and flexibility to suit your business needs, minimizing the need to work with pre-built solutions
  • Reduced cost with minimized upfront hardware expenses and a greater focus on computational power with the option to scale up as necessary


Vision Pro VR Device Care Experience

MCE’s Vision Pro VR Demo reimagines mobile device care, transforming the troubleshooting journey into a virtual, immersive experience that enables faster resolutions and creates new opportunities to boost conversion rates.


Experience the demo for yourself at MWC 2025 by requesting a meeting with one of our representatives.

Meet MCE at MWC 2025!

Customer-centric innovation in retail is not a distant reality; it’s already here.

MCE is pioneering the technological solutions to partner with and assist telcos in this transformation.

Meet us at MWC 2025 to share with us your telco’s customer experience and mobile device management needs and explore how to partner with us to drive transformation in retail and with GenAI that you seek.

Fill in your details below and an MCE representative will reach out to you within 48 hours to schedule a meeting.